GUSN-149302
xii, 216 p. : ill. ; 24 cm.
Visual communication.
Anthropology Audio-visual aids.
Semiotics.
Worth, Sol.
Gross, Larry P., 1942-
Sol Worth and the study of visual communication -- The development of a semiotic film -- A semiotic of ethnographic film -- Toward an anthropological politics of symbolic forms -- The uses of film in education and communication -- Symbolic strategies / with Larry Gross -- Seeing metaphor as caricature -- Pictures can't say ain't -- Margaret Mead and the shift from "visual anthropology" to the "anthropology of visual communication" -- An American community's socialization to pictures : an ethnography of visual communication (a preproposal) / with Jay Ruby.
Philadelphia : University of Pennsylvania Press
University of Pennsylvania publications in conduct and communication
xii, 216 p. : ill. ; 24 cm.
Includes index.
Bibliography: p. 204-209.
0812277910
0812211162 (pbk.)
Stacks P93.5.W6 1981
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